From Paulaner:
-Germany’s Best Beers Offer Theme Park Guests a Taste of Bavaria
Just in Time for Summer Fun-
WHITE PLAINS, NY (May 14, 2025) – Paulaner USA, the exclusive U.S. importer of the iconic Paulaner Brewery, is thrilled to announce that it is now available at Six Flags, the world’s largest regional theme park company. Visitors to the parks nationwide can enjoy a variety of Paulaner’s renowned German biers including Hefe-Weizen, Münchner Lager and Grapefruit Radler. The celebrated Paulaner Oktoberfest Bier will also be featured at 17 select locations.
“It’s exciting to see Paulaner now at Six Flags,” said Andy Glaser, President and CEO of Paulaner USA. “This is a strategic step forward in expanding Paulaner’s footprint in the U.S. by entering the theme park channel. We’re not only reaching new consumers in a high-energy, experiential setting, we’re also aligning our brand with memorable moments that drive lasting loyalty.”
“At Six Flags, we’re always looking for ways to elevate the guest experience and serving Paulaner allows us to do just that,” said Chris Peitersen, Corporate Director of Beverage at Six Flags. “Offering an authentic taste of Oktoberfest adds a fun, flavorful twist to our parks and gives our adult guests something new to enjoy as they make unforgettable memories.”
Discover the Lineup of Iconic Paulaner Biers at Six Flags:
Paulaner Hefe-Weizen – Germany’s #1 Wheat Beer and the top imported wheat beer in the U.S. Beer experts call it a masterpiece, thanks to a proprietary “yeast suspension” technique developed by Paulaner’s brewmasters. This results in a uniform, slightly cloudy appearance, consistent quality, and an exceptionally smooth and refreshing taste.
Paulaner Münchner Lager – One of the most popular lagers in Munich and a true classic. Paulaner’s brewmasters were among the pioneers who introduced Munich lager to Bavarian taps. The beer achieves the perfect balance of malty richness and a light hop bitterness, making it a crowd-pleasing favorite.
Paulaner Grapefruit Radler – A bright, zesty blend of naturally cloudy grapefruit flavor and crisp Münchner Lager. Fruity, tart, and not too sweet, it’s the ideal refreshment, whether you’re riding roller coasters, lounging at a beer garden, or strolling the midway.
Paulaner Oktoberfest Bier – The #1 selling Oktoberfest beer in Germany and the exact same bier served at the Paulaner tents during the world-famous Oktoberfest in Munich. Brewed once a year and available only while supplies last, it’s bold (6% ABV), golden, and perfectly balanced.
All Paulaner biers will be available on draft or in cans throughout the Six Flags theme parks, with the exception of the Grapefruit Radler, which will be served exclusively in cans.
More information can be found at https://www.paulanerusa.com/ or follow us on:
Paulaner USA Instagram: @Paulanerusa https://www.instagram.com/paulanerusa/
Paulaner USA Facebook: @Paulanerusa www.facebook.com/paulanerusa
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About Paulaner USA
Paulaner USA is headquartered in White Plains, New York, and imports Paulaner, Hacker-Pschorr, Tsingtao and Fuller’s. More information can be found at http://paulanerusa.com.
About Paulaner
The Paulaner Brewery is one of the largest breweries in Munich, Bavaria in Germany and is part of the Paulaner Brewery Group. The Paulaner Brewery Group unites the brands Paulaner, Hacker-Pschorr, Auer Bräu, Hopf and Thurn and Taxis. Since 1634, Paulaner has represented the finest brewing tradition for top quality crafted beer specialties in Germany and world-wide. Founded (and still being brewed) in Munich, Paulaner and Hacker-Pschorr are two of the six brands allowed to be served at the world-famous Oktoberfest.
About Six Flags Entertainment Corporation
Six Flags Entertainment Corporation is the world’s largest regional theme park company and the largest operator of water parks in North America, with 27 parks across the United States, Mexico and Canada. For 62 years, Six Flags has entertained millions of families with world-class coasters, themed rides, thrilling water parks and unique attractions. Six Flags is committed to creating an inclusive environment that fully embraces the diversity of our team members and guests. For more information, visit www.sixflags.com.
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