Bud Light Invests $150 Million On Screw Top Aluminum Bottles

imageFrom Bloomberg:

AB InBev has invested $150 million to create the new packaging, a 16-ounce (473 milliliters) resealable light metal bottle, Luiz Edmond, the brewer’s North American president, said yesterday at a meeting with journalists in New York. The company will back up the new look with Super Bowl advertising early next year.
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